The first Holiday Inn Express opened on Jefferson Boulevard in Warwick
-- just a short drive from T.F. Green Airport -- a week before Thanksgiving
in 2000. And Rhode Island's third Holiday Inn Express is under construction
in Middletown.
The Warwick hotel is owned and operated by the Carpionato Corporation
-- developers of dozens of commercial ventures throughout the state,
including the nearby Crowne Plaza Hotel (formerly Holiday Inn at
the Crossings).
James Petrone, general manager of the Holiday Inn Express on Jefferson
Boulevard, said that like the strong numbers in Woonsocket, the occupancy
rate at the Warwick Holiday Inn Express is also high.
"We are really picking up," he said. "The walk-in
traffic has exceeded all of our expectations."
And there are reasons to expect that business there will get even
better.
The hotel is located, for example, about half a mile from the proposed
Warwick Station -- the center piece of a proposed new business district
and inter-modal transportation center linking an Amtrak station with
T.F. Green Airport.
"Jefferson Boulevard -- the face of this road is going to change," said
Petrone. "Warwick Station will be a boon for us."
Meeting place
The emphasis on the meeting facility business at the Woonsocket Holiday
Inn Express is by design. Unlike other Holiday Inn Express hotels
around the world, the Woonsocket facility features 4,000 square
feet of flexible meeting space.
The hotel's developers, Albion Management Company, of Hartford,
sought and received permission from Holiday Inn to build additional
meeting space -- all part of concerted effort to take advantage of
a lack of traditional meeting space in Northern Rhode Island.
"There are country clubs and restaurants, but there was really
no hotel meeting space in Northern Rhode Island," said Somerville. "There
are a lot of companies out there that have had to go to Providence
for meetings. We are working to capture that business."
To date, such efforts have been successful -- and companies like
CVS, UNICOM, and several others affiliated with the Northern Rhode
Island Chamber of Commerce are either taking advantage of the space
-- or planning to in the near future. Meeting rooms at the hotel
can accommodate both small groups and meetings of up to 125 people
(classroom style) and up to 250 (theater style).
The hotel features a standard room rate of $99.95 per night, but
also offers special deals for extended stays. Rooms have two-line
speakerphones with data ports, there is a self-service business center
and an indoor pool with a Jacuzzi. Downtown Providence is 11 miles
away, Newport 45 miles, Boston 50 miles, Worcester 30 miles and Cape
Cod 80 miles away.
Nearby attractions that the hotel promotes to guests include the
Stadium Theater, a mile away and Bryant College, Lincoln Woods and
Lincoln Park all about eight miles away.
Even without mentioning the amenities and nearby points of interest,
the Woonsocket hotel's name keeps business brisk.
"We book close to 30 percent of our renovations from the Holiday
Inn computer," said Somerville. "We have one of the most
recognized corporate logos in the world."
John C. Gregory, president and chief executive officer of the 1,200-member
Northern Rhode Island Chamber of Commerce, sees the new hotel as
providing a much-needed resource to Northern Rhode Island's business
community.
"Up until Kirkbrae Country Club did its renovations, there
really wasn't quality meeting space in Northern Rhode Island," he
said. "It's great for CVS, UNICOM -- you can practically fall
out of your office chair into the hotel."